A Complete Transformation for a Trusted Local Brand
Waldrop Metal Buildings has been a go-to name in the Southeast for quality steel buildings, carports, garages, barns, and custom structures. Their work spoke for itself — but their online presence didn’t. After more than 15 years without an update, their website was outdated, hard to navigate, and invisible in local search.
They came to us ready for a fresh start — and we handled everything.
From This...
To this.
Building a Brand That Reflects the Business
We started by reimagining Waldrop’s brand from the ground up. This wasn’t just about design — it was about telling a story that matched the quality of their work.
We created a bold, professional aesthetic that feels strong, clean, and accessible — the same way their buildings do. From visual identity to messaging, everything was designed to instill trust, highlight capabilities, and make it easier for customers to find what they need and request a quote.
A Website That Works as Hard as They Do
We designed and developed a modern, mobile-first website that showcases Waldrop’s full product line, educates customers on available options, and streamlines the quote request process. Built with lead generation in mind, the site includes:
A Full-Funnel Marketing Strategy
Alongside the new website, we launched a complete digital marketing system that continues to drive leads and build brand awareness:
Facebook PPC Ads
We designed seasonal ad campaigns and offer-based promotions using real project photos — helping potential customers see exactly what they can expect.Search Engine Optimization (SEO)
We built a long-term SEO plan targeting specific service keywords like steel garages, metal buildings near me, and RV carports, ensuring Waldrop shows up when people are actively looking.Social Media Management
We keep Waldrop’s social presence consistent and professional with regular posts, project spotlights, customer highlights, and industry tips — reinforcing their credibility and reach.
The Result
What started as a website redesign became a full-scale brand transformation. Today, Waldrop Metal Buildings has a powerful online presence that reflects their decades of expertise and positions them for long-term growth.
Their leads are up, their digital systems are in place, and they finally have a presence that matches the quality they’re known for.